WWWWWHy?

The goal of the WWWWWHy? app is to provide parents with a searchable database of common questions that kids ask. Answers are crafted by a team of child psychologists and educators and are tailored based on the age of your kids.

Created during a Brainstation UI Design certification course, I was asked to develop an app or website idea. Once the concept was defined, competitor/market analysis was conducted, and moodboards were generated to determine the visual direction of the app. Many sketches were created and iterated upon before moving forward with wireframes to test user flows.

A design system was created, including a logo, color palette, typographic rules, illustrations, animations, and UI components. A high-fidelity, interactive prototype was designed to replicate how users would interact with the app.